Before explaining how to improve your SEO, perhaps it will be better to explain very briefly What is Google page rank and how it works.
The Page Rank is the reference that Google uses to index and classify the contents of the web pages, according to the importance of each community. It is important to say that Google’s algorithm is not public, so no one really knows how Google works, and also that this algorithm is changing regularly, to adapt to the new market reality. But the fundamental principles of the algorithm itself are known. Understanding the basics of how Google page rank works, you can get an idea of how to take advantage for your blog and position on the first page of results of search engines, as it should be your goal.
To determine the importance of your blog, Google analyzes how many other sites are linked to yours. They would be like votes, and the more you have, the greater your online importance and you’re positioning. Although not as democratic as it sounds, since not all links have the same voting rights. And it sounds logical: the “votes” coming from pages with higher Page Rank naturally have greater weight. So the extra help in the PageRank that will give you a page depend on the Page Rank that this site has.
The value of PageRank ranges from 0 to 10. There are very few web pages with a PageRank of 10. As an example, Google.com in English has a PageRank 10 Microsoft.com and Yahoo.com have a 9.
When you start, you’ll have a PageRank 0 and will cost a lot of work to reach a 4. If you have a 5 or 6’re in luck.
Reaching a PageRank 7 is not easy. For example Brian Clark of www.copyblogger.com and Darren Rowse of www.problogger.net despite being real heavyweights in the world of bloggers has only a 6.
Some say that for a blog overcome this mark is almost impossible, since blogs naturally have many outbound links.
This work is usually done once to launch your blog, and not have to repeat it until you get into a redesign.
The articles you write must be designed for your readers, and if an article needs to put 250 links, then do it. Tries to optimize the links are in your template, since they are present on every page that will take your blog. Few links but big impact. It will cost you to get a good PageRank, so do not waste it .
When you make your plan, think about who you want to attract. It is better to have fewer visits but these are the profile of your ideal client, you have thousands of them people who will never buy you.
And we agree that we are setting up a blog for a business, not to become freaks who become famous for their stories, right?
Choose useful, relevant and focused on the problem you want to solve your customers content. You see the difference as trademarks.
The benefits of guest posting are many. For me this is a strategy of greater value when you think about how to get more visitors in a blog:
Of course if you get a chance to write as guest author on another blog, give it your best, do not hide anything. It’s like having a night to convince the stage of a theater.
Prove you’re a serious blogger and committed to your project before asking this favor, and make strategic actions first to draw the attention of the blogger.
If you want to minimize the risk of rejection, do not aim too high at first: choose blogs with a little larger audiences than yours, but do not go to the largest blog at first.
Facebook, Twitter, LinkedIn, Instagram, YouTube …. All these networks help spread your content because they encourage conversations, facilitate sharing between members, and helps you to reach very specific profiles thanks to some utilities such as:
But all that glitters is not gold!
In social networks you have to focus on specific activities to spread your contentions and reach people you care about. So you must be present among them, but:
When you have a newly launched blog there is an element that should not leave out: the SEO. Working keywords to position in Google is critical to your long-term visibility. I know, it is a very thankless job, because you will not notice anything until you spend a few months. But after a long time, it will normally become the first source of visits to your blog. Because Google opens doors massively hundreds of thousands of people seeking solutions to it.
In social networks people walk, it makes networking. But Google is looking for answers and looking for solutions. So really, even a bit tedious work do not stop activities such as: