Today the king of positioning is the content, and digital marketing agency knows why, so you have a content marketing strategy , knows 5 tips you can not ignore to have a good content marketing.
To measure results, you need to have a plan. The plan will guide your steps to take effective content and identify it. The plan will allow you to determine the end of it if the strategy worked or not.
In digital everything can be measured, for the effectiveness of a plan of content. Ignore this measurement can make you lose money or opportunities to attract new customers.
Today there are a lot of duplicates or repetitive content on the Internet. If you want to stand creates original content. If you’re going to try a theme very touched, do it differently: make a video, make an infographic, etc. Let your creativity fly a little to captivate potential customers and give a plus to your products.
It is proven that people do not like to sell them. It is, therefore, important to identify the zero point of a product from that create you need the product and sell unsold.
Many brands take advantage of this data to create content that educates and not selling to attract potential buyers. If for example, you sell teas, do not think content about how rich is your tea and why you should buy it, but the benefits of drinking an infusion “x” that precisely is one of the products you offer and whose link you can place on the information content.
To position content is not enough to use keywords in everything you write and thus be found in search engines, also you need to write or try on what you like to your followers.
Knowing what you like to your followers (know) will allow you to select attractive themes for your website or social networking sites also will be useful for campaigns e-mail marketing to capture the interest.
There are many companies that make campaigns e-mail marketing . To make these campaigns, it is necessary to have a good database, but also know how to segment the content being sent.
It is nothing you submit the same to all subscribers, but take advantage of the interests of your audience to send the precise content to achieve the goal: sell, entering our website, etc.
Follow these five tips and you ‘ll have an effective content marketing campaign. If you do not know even how to start Contact us! Our creative team Webtilia will give you the marketing strategy of content you need.