According to Wikipedia, Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.
The idea behind it is that you promote other people’s products, earning a commission if people actually end up buying, thanks to your marketing.
The affiliate network that you choose will have a lot to do with the type of products that you are selling. Different affiliate networks will focus on different items. Some affiliate networks like Commission Junction mainly focus on selling website subscriptions and services while ClickBank will focus on digital products like ebooks and software packages.
Determine what affiliate network is going to fit best into your niche. For instance, if you’re running a website that offers advice on insurance, you can use a lead based affiliate network to promote insurance quotes. Some affiliate networks are known for late payments and other bad business practices so do your research before hand.
When you’re first starting out you’re going to be inundated with different products for marketing. There first thing that you need to do is research on the products that you’re going to promote. Unlike your niche where you are focusing on a small market, you can expand your product base and offer a wide variety of products or lead generating links when you’re marketing to readers
You are talking to the wrong person here if you are waiting to hear that you can make lots of money by not having a website. You possibly can make money without a website but what exactly are you building? I like to build a business and something that becomes virtual real estate. If you are planning on spamming social media with affiliate links, or some other devious way to get a sale, then this article is not for you.
Affiliate marketing is all about being honest with a product. If there are things that you don’t like about the product, tell your reader. This will differentiate you from the other marketers trying to sell them a product based on the features.
Almost everybody knows what a hoplink looks like. When you put hoplinks on your website, a reader is going to know that you’re trying to sell them something. These links are not only telltale signs of a sale; they are not aesthetically appealing to your websites. Cloaking your links is the best way to keep the website looking professional while not coming off as a hard sell.
Viral media is an easy way to drum up traffic to your site or blog. If you are going with a hosting plan then you will be able to easily host videos on your site. If you don’t have a hosting plan, head over to HostGator and buy one.
This is very cheap and will give you the freedom to upload and house your videos per your website or blog. Record yourself going over the product or take screenshots of the product to show the different features. Also, talk about what you don’t like about the item to keep your readers informed. Video marketing is a great way to generate traffic.
You can try to build our business on free Web hosting or blogging platforms, but I never recommend it. If you are serious about affiliate marketing and building a website that can actually make money, you need to buy your place on the Internet. Sure you can get your nerdy neighbor to host your website on his home-made server, but trust me, this only leads to trouble.
When looking for website hosting, you need to consider this from a business point of view. Are you going to get good service and it is your website going to be available 24 hours a day?
This is the boring part. Sifting through sites that offer affiliate products.
Affiliate Networks: These are websites that basically control an affiliate program for a particular merchant. If you visit an affiliate network you will see hundreds of merchants listed and waiting for affiliates to sign up to their program.
Some affiliate networks include:
Most of these networks are pay per sale or pay per lead. A network like Adsense is pay per click (PPC) and Neverblue is pay per action (PPA).
Go Direst to Merchant Sites: Some merchants choose to handle its own affiliate sales and payments. For example, the elegant themes affiliate program is run from their website. If you see a product that others are selling then the first place to visit is the merchant’s website. Most will have an affiliate link for more information on how to join their program.
We must always be careful when dealing with merchants directly as some have been known to not pay up when commissions are due. Go with well know merchants just to be safe.
Related Websites: See what your competition is selling and find the affiliate program for that product. Please note: The website might either be stupid or smart. Stupid for sticking with a product that doesn’t sell or smart for sticking with a product that does sell. Either way, you need to find out for yourself.
Adsense Banners: We all know Google knows what sells with what content so why not steal their ideas? Place AdSense on your blog and see what ads appear on what pages. Then when you see pages that earn good money from AdSense you can remove AdSense from individual pages.
Over the years, I have learned that affiliate banners placed in the sidebar of a website are there just for looks. The real money is made within the content. Why do you think Google AdSense suggests that you place a banner within your content? This is because it is the best performing ad.
I have stolen some very valuable tips from the Google AdSense program over the years. For example, Google only serves highly related ads, they like them to be placed in the content, and they like them to blend in with the overall website.
So now when I place an affiliate banner or link I follow these basic rules. But the best rule of all is to have a highly related product within your content. This is because if a person takes the time to read this content, they are obviously interested in its information, which is more likely to lead to a purchase.
Even though I say that “content is not the only king“, by gosh it is damn important! If you haven’t got the information that your visitor wants then you can kiss your affiliate commission’s goodbye. Excellent content is the main ingredient in your sale process so never just slap any old content up. See this article showing what I think quality content is.
Each time you build awesome content with the right monetization methods, you’re building another opportunity to make a sale.
Get targeted traffic to your landing pages, reviews, tutorials, and so on. You will never know if your content and affiliate links are working if you don’t get a certain amount of people there to see it.
Tips to get targeted traffic to your offers:
You also do not want to try and sell to people that already have what you offer. For example, this website shows people how to build a website, therefore, my ideal website visitor would not be a well established popular blogger.
My other main website has basic computer tips and is not for the fill blown geek who talks tech language. If a full blooded geek read my articles they would be thinking that they are simple and not required, whereas computer illiterate people see a great need for them.
Any old traffic doesn’t pay the bills. You need to get targeted traffic to your website.